Most DPs walk onto a film set thinking about camera settings.
Seasoned DPs walk on having already solved the visual problems before they ever roll camera.
Last year I shot a brand film for Storm and Shelter — a UK agency running a US campaign for Focusrite, featuring van life creators Frankie and Alex from FNA Van Life.
One day. Two LED panels. No big generator.
And we needed to match the premium feel of their UK campaign, which was shot on a Sony Venice in a curated loft.
I broke down the full pre-production process behind this shoot in my latest YouTube video — location scouting, lighting decisions, lens choices, and the reasoning behind all of it.